Startup Grind Singapore presents Bryan Choo (TheSmartLocal)

Thursday, October 26th

6:00 pm - Startup Grind Singapore presents Bryan Choo (TheSmartLocal)

Bryan Choo is the Founder and Managing Director of TheSmartLocal, one of Singapore’s largest and fastest growing independent publishers.

TheSmartLocal focuses on travel and lifestyle content for Singaporeans, providing trusted hyper-local information on what to do both in and out of Singapore.

It has quickly grown to become one of the largest publications in Singapore for travel and lifestyle content since its inception in 2012.

What makes TheSmartLocal special is that it is a creative agency, production house and media outlet all rolled into one; allowing brands a single point of contact for campaigns that are managed from start to finish and published on their channels.

With a team of over 80 employees, the company operates four different publishing channels (such as and, that combined reach over 3 million people each month.

About Bryan Choo

Bryan Choo is the Founder and Managing Director of TheSmartLocal.

Combining his passion for travel, food, writing and film making, Bryan launched TheSmartLocal from his bedroom in 2012.

Bryan enjoyed using other popular travel sites, but found the reviews were increasingly written by foreigners and thus misrepresentative of the true local experience.

He felt it was locals who knew their country best, but there was no portal that provided a true local voice. Hence, TheSmartLocal was created and has since grown to become one of Singapore’s most visited travel and lifestyle portals.


  • 6:00 pm Registration & Networking
  • 7:00 pm Fireside Chat
  • 8:00 pm Networking


Thursday, October 26th
6:00 PM to 9:00 PM

Impact Hub Singapore
128 Prinsep Street #01-01, Singapore 188655

Have an event? Submit it here

Similar events

Nov 22nd 5:30 pm - Microsoft Tech Series: Digital Transformation with Blockchain as a Service

In this session of the Microsoft Tech series, Principal Technical Evangelist, Ujjwal Kumar, discusses Blockchain as service, helping attendees explore a holistic approach to new digital opportunities. Attendees will get a better understanding of various blockchain implementations and the frameworks to assess if Blockchain as a technology can fit well into their business. In addition, […]

Nov 22nd 7:00 pm - Book Night with Singapore’s leading VCs, entrepreneurs and big thinkers

Join Singapore’s leading VCs, entrepreneurs and big thinkers on November 22 for an intimate discussion of the New York Times Bestseller “Principles: Life & Work”, recently released by the legendary Ray Dalio.

Nov 22nd 6:30 pm - Carousell X DataScience SG

For the coming November, we are happy to have Carousell to share more on the data science work they are working on.

Nov 23rd 7:00 pm - Co-Founders Matching Event – Meet your Business Half!

If you believe that meaningful connections are best made face-to-face; if you are a start-up founder; if you are looking for a business partner; or looking to be part of a startup – we look forward to having you join us!

Nov 23rd 7:00 pm - #15 Real UX Research Practices That Work

Join two lovely UX professionals, who share about their UX research practices and tips.

Nov 28th 6:30 pm - Building the Cloudflare Network & Web Acceleration 101

2 Web Performance Talks at Cloudflare: 1. Learn the behind-the-scenes operations of Cloudflare; from interconnecting with ISPs and routing traffic across the internet, to identifying attacks and processing over 10 trillion log lines a month. 2. Learn the realities of modern web acceleration and the best practice you can use to speed up your online presence; using caching, modern web protocols and on-site optimisations.

Nov 28th 7:00 pm - Fintech and Big Data

Join us to learn more 2 speakers about how we can further expand the potential of FinTech, as well as its risks & necessary regulations.

Nov 28th 3:30 pm - Startups + Investors Speed Date

Find the support you’re looking for to sky-rocket the growth of your company We will match Startups looking for serie A fundings with the most appropriate investors’ category.

Nov 29th 6:30 pm - How to Land Your Dream Job in Tech

Our passionate panelists will share their stories, tips and advice on landing a job in the exciting world of technology.

Nov 29th 7:00 pm - Talk CSS #23 Party Edition

We’re turning two! Join us for a celebration and learn something new about the front end world. There will be cake.

Upcoming events