Content is king!
Discover the importance of content marketing and how it can attract and retain your target audience. In this session, we will discuss:
- How to curate and create content that is valuable and relevant to your audience
- How to plan and distribute your content through various channels and platforms that are appropriate for your business
- How to evaluate and analyze different strategies and approaches you can take
If you joined us earlier this year for our first content marketing session, this time we will take you a step further and dig deeper into creating or optimizing your content strategy.
BYO lunch; complimentary tea or coffee from the Trehaus pantry
- Standard $20
- CRIB Members $10
- Trehaus Members FOC
Ticket link here at http://ptix.co/2rqP0BN
About the Instructor
As a Singapore native, Alison also grew up and studied in Beijing, Dublin and the US. She earned her degree in Finance and started her career in retail. But after getting a taste of the digital world when she founded her own e-Commerce gemstone jewelry, Alison is glad to have finally found her true passion- digital marketing. She currently works as a digital and social media strategist at Google through Epsilon, a marketing consulting company. In her free time she loves to travel, try new activities, practice yoga and volunteer.
Tuesday, June 27th
1:30 PM to 2:30 PM
442 Orchard Road, #03-01 Claymore Connect, Singapore 238879
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