Hello Digital Enthusiasts!
DAWS will kick off 2018 on 24th January @Uber and we look forward to seeing familiar and new faces! We have again two parts for you:
Part 1: David Brigham, Director of Analytics for South-East Asia @Mirum
Topic: How to use data if you don’t have any
The harder and organization finds it to access and integrate data, the higher the competitive advantage in doing so. This is because of the massive difference between the data rich world that is leading the data and analytics conversation at the cutting edge, and large MNCs, and FMCGs that are often very data poor: No email lists, no stores (online or physical), no loyalty schemes: How do you utilize the world of data from that position?
Using real life examples, the presentation will look at how organizations through new and emerging tech can encourage customers to tell you what they have purchased from you, when, and from where even if you sell through vendors and retailers, and then how you activate and monetize your customer data. We will also look at how Amazon is upending the non-data sector with its purchase of Whole Foods and thoughts on the us and them divide between digital and non-digital analysts; two functions that are needed to ensure access to lucrative customer data at both the top of funnel and the bottom of funnel.
About the speaker: David has worked has worked closely with brands such as Expedia, Coca Cola, L’Occitane, Tesco, Sky TV, and Virgin Australia within verticals such as travel, retail, media, telco, financial services, fashion, from both an in house and agency and consultancy side perspective. Previously worked in London and Sydney before relocating to Singapore in 2016.
Part 2: Marketing Analytics & AdTech @Uber – Introduction & Q&A session with Thomas Wolf
Please submit the questions that you would like Thomas to answer by 22 January as a comment to this event.
All the usual bits and pieces:
- If you have any job posts or other digital related news you’d like us to share with the audience let us know!
- Networking kicks off @ 6:30pm although we will be there from 6pm so come earlier if you so please.
See you there,
Wednesday, January 24th
6:30 PM to 8:30 PM
Uber Asia-Pacific Office
1 Wallich Street, Guoco Tower, Singapore 078881
Have an event? Submit it here
Feb 21st 8:30 pm
- Science Café SG February 2018
Join molecular biologist Matias Caldez in this special talk and gaming session to get to know your liver better!
Feb 21st 6:30 pm
- Rolls Royce X DSSG
For the second (now should be third,I guess) meetup of 2018, we have data scientists from Roll-Royce to share with us the data science work they have done.
Feb 21st 7:00 pm
- A Night With SheSaysSG
Bring your doubts, aspirations, burning questions, business cards, and learn all about making a career switch from a panel of experts who are experts in their own fields.
Feb 22nd 7:00 pm
- WeWork x SUITS
Get your inspirations flowing with Delegate and WeWork Singapore as they take over our space just before the party begins at #SUITSThursdays.
Feb 22nd 7:00 pm
- Inside The Minds Of Brilliant Designers
This inspiring panel event series invites key players in Singapore’s design community to offer a rare insider’s look at how they work and create.
Feb 22nd 8:30 am
- DevSecCon Singapore
DevSecCon is back in Singapore, to bring together DevOps and Security in a unique conference run by practitioners, for practitioners. This year we’re expanding DevSecCon over two days to be able to offer more in-depth sessions: inspiring talks and interactive workshops about DevSecOps – the practice of building security into development processes.
Feb 23rd 5:00 pm
- Ecommerce Hackathon: SG
If you have an interest in APIs and eCommerce, you’re in luck – Easyship’s putting the two together for the first ever eCommerce Hackathon. Sign up and create something awesome for a chance to win $1000SGD!
Feb 24th 9:00 am
- Unicon 2018
UNICON 2018 is the largest & craziest student entrepreneurship conference in Asia, built by students for students.
Feb 27th 6:30 pm
- DBS Developers Night
Join us for a night of swag, booze, and food in great company. The main event of the night is a sneak preview for new features (which you’ve asked for!) that’ll make your lives much easier. We’ll also be honouring the devs who’ve worked tirelessly with us to be our launch partners. You’ll also have the chance to meet our developers who’ve spent countless nights on this, and ask them everything you’ve ever wanted to know about our APIs.
Feb 27th 5:00 pm
- Microsoft Tech Series: Deep Dive Into Microsoft’s Latest Data Platform Tools
Join us as Alyssa Ong, Microsoft Technical Evangelist, share about the latest and most popular data science tools by Microsoft, such as the Data Science Virtual Machine, Azure Machine Learning Workbench, Cognitive Services and more.